Powersift

Service Type
Brand StrategyCreative DirectionBrand Identity DesignWebsite DesignUI Design
Industry
Legal Technology, Artificial Intelligence
About the Client

Powersift is an AI-powered platform that automates key parts of legal due diligence. It helps lawyers and deal teams organize data rooms, review documents, and extract critical information faster. The platform reduces manual work and lowers the risk of human error during M&A and fundraising.

Challenge

Powersift entered the market with a strong product but no brand identity or website. In the legal industry, trust and clarity are essential. Without a clear and professional presence, it was difficult to communicate value and build early credibility with law firms, legal teams, and investors.

Solution

A clear and professional brand identity was created to support trust and understanding. The visual system focused on structure, readability, and consistency. The website was designed with a simple hierarchy and product-led visuals, allowing visitors to quickly understand what Powersift does and why it matters.

Impact

  • checkA clear and credible brand presence for legal teams and investors.
  • checkStronger positioning within the legal tech market
  • checkA website that improves product understanding and increases demo interest

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What Powersift Says

Cindy delivered strong brand and web design work for us ahead of launch. She was fast, patient, and great to work with, even when we extended our stealth phase. I’d happily work with her again.

CEO & Founder

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