SPRIM Global Investments (SGI) is a private investment firm founded in 2008 as an extension of SPRIM Consulting & Services. The company focuses on identifying and investing in high-potential health solutions, leveraging its global network and expertise in healthcare innovation.
SPRIM Global Investments needed a modern and distinctive brand identity that reflected its tech-driven, forward-thinking investment approach. While part of the SPRIM family, SGI needed to establish its own visual presence, separating itself from SPRIM Consulting. The existing website also lacked a clear structure and engaging visuals, making it harder for potential partners and investors to quickly understand SGI’s mission and portfolio.
I designed a new website, refreshed brand identity, and marketing materials to give SGI a sleek, professional, and modern look. The goal was to differentiate SGI from SPRIM Consulting while maintaining a strong visual connection. The new design uses a sophisticated color palette, modern typography, and structured layouts, ensuring that SGI’s brand feels credible, innovative, and investment-focused.
“It has been a pleasure working with Cindy and seeing the creative transformation she brought to our marketing. Her work had real impact.”
Regional Digital Marketing Project Manager
Brand identity and web design for a startup building AI-powered platform simplifying clinical trial data analysis in the pharmaceutical industry.
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